By John Glenday

Display advertising has ridden to the rescue of UK digital publishers after the sector contributed to a healthy 5.6% increase in total digital revenues throughout 2017, with total revenue reaching £365.5m.

Figures compiled by the Digital Publishers Revenue Index show that annual revenue growth in display advertising shot up from £148.9m in 2016 to £189.2m in 2017, an impressive 27% increase.

The data was gathered from a survey of twenty business and consumer-led publishers by Deloitte on behalf of the Association for Online Publishing which found that subscriptions also played their part in driving revenue growth, Read full story ›

Source: The Drum