By Minda Smiley
Elizabeth Banks has been bringing her high-strung, quick-witted sense of humor to Realtor.com’s campaigns for the past three years, and the site’s latest effort is no different: in a series of spots, the actress explains to new homeowners that the hordes of strangers following them around are simply “not-yous,” or people who failed to land their dream home because they didn’t use Realtor.com.
Six TV spots mark the launch of the brand’s latest campaign, ‘Own Home,’ which will also include a digital video series and social integrations. The campaign follows last year’s ‘Dream Home. Find Home. Own Home’ effort, which included Read full story ›
Source: The Drum