Back for its second year, The Drum Digital Trading Awards APAC is now open for entries.
The judging panel will see experienced industry professionals from Oracle, Xaxis/Group M, Mindshare and RedDoorz, with more to follow.
This year the awards will focus on inspiring brand confidence in data-led advertising, moving the needle to encourage investment from both direct response and performance spend, as well as brand spend.
Keen to see data driven creativity from this year’s entrants, chief digital officer, APAC and MENA, Mindshare, Sanchit Sanga said: “The creative and content creation aspects are largely ignored in the programmatic / performance discussions Read full story ›
Source: The Drum
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