Out of Home advertising company Exterion Media, sole advertiser on the London Underground, has promoted Dan Cresta to the role of partnerships director as it looks to build on current integrated media solutions with brands such as Time Out.
Cresta, previously head of client strategy, has been tasked with creating and developing strategic partnerships to accelerate asset development, drive revenue growth and support the company’s Engaging Urban Audiences positioning.
Cresta will look to build on Exterion Media’s existing partnerships with the likes of TimeOut and Proxama, and generate a community of partners that can meet and develop the market’s thirst for integrated Read full story ›
Source: The Drum
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