Facebook has rebuffed claims it demonstrated the ability to serve targeted ads to young people based on vulnerable emotional states like stress, anxiety and failure.
The claims were first published earlier this week by daily broadsheet the Australian, which alleged an internal report compiled by a researchers for Facebook showed how the social behemoth “can exploit the moods and insecurities of teenagers using the platform for the potential benefit of advertisers.”
Facebook confirmed that the research was shared with advertisers, but denied the specific nature of the claims, calling the article “misleading”.
The Australian claimed the leaked document outlined how, Read full story ›
Source: The Drum