By John Glenday

Facebook is losing a share of teen users to Instagram and Snapchat in the UK and the US, as the image-focused platforms continue to attract younger audiences.

New research from eMarketer has estimated that Facebook has around 32.5 million users in the UK, making it the most popular social network – but it is losing younger eyeballs to Snap and Instagram.

In the UK, among the 12-to-17 and 18-to-24 age brackets, Facebook’s user numbers will decline by 2.8% and 3.1% respectively this year according to eMarketer.

Across all age groups, more than a quarter of the UK population will log on Read full story ›

Source: The Drum