Facebook is preparing to expand its advertising network and will begin delivering ads on streaming video platforms including Apple TV and Roku.
The social network is planning to deliver ads to apps running on the services and is expected to begin testing as early as next week in order to gain a greater insight into the best way to deliver OTT video ads through Audience Network.
A Facebook spokesperson said: ” We are testing how to best deliver video ads through Audience Network to people watching content on connected TVs. Our goal is to bring relevant Read full story ›
Source: The Drum
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