Facebook has reported an 82 per cent year on year hike in advertising revenue to $2.27bn, with mobile advertising accounting for 59 per cent of the total, in the first quarter of 2014.
Mobile ad revenue surged from 30 per cent in the first quarter of 2013 to 59 per cent, while overall revenue for the social network jumped 72 per cent to $2.5bn in Q1 this year.
The results confirm Facebook as a chief competitor to Google in the mobile advertising space. The global mobile ad market grew 105 per cent to $17.96bn in 2013, according to eMarketer up Read full story ›
Source: The Drum