By Paul Evans

In the second installment of his CMO ot CEO column, Paul Evans muses on the leadership lessons marketers can bring to the top job, and what it means to steer the ship in a way that prioritises context over control.

One of the great things about writing this column will be the opportunity to reflect on things that are happening right in this moment, and this week the subjects of good and bad leadership, as well as control, caught my attention.

Last week, an inudstry friend asked posed a question: what type of leader do you want to be? It sparked Read full story ›

Source: The Drum