By Jono Marcus

Ahead of the publication of his new book, 50 Ways to Happier Clients, Inkling’s Jono Marcus shares seven counter-intuitive tips for keeping clients sweet.

1. Only negotiate if you are prepared to walk away
You cannot afford to make any one client so crucial to your business that if they leave, your business dies. However, sometimes getting a client to stay an extra quarter longer than they intend to can make all the difference to cash flow. This is a time when trying to squeeze the client for as much fee as possible is NOT a good idea. It is a simple Read full story ›

Source: The Drum