Each year, World AIDs Day provides the opportunity for people worldwide to showcase their support for the estimated 34 million people living with HIV.
On Twitter, users have rallied together to get #WorldAIDsDay trending globally, with several brands sharing their fundraising and awareness-driving initiatives including L’Oréal.
From kissing booths and special lipstick to condom emojis, scroll down to take a look at how marketers are working to help those affected by the virus.
Uber and Microsoft
Ride (RED) December 1, and help us drive toward a world without AIDS. https://t.co/tD55zI38Ue pic.twitter.com/i8Fuemnkzo
— Uber (@Uber) November 30, Read full story ›
Source: The Drum
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