For the seventh straight year Cannes Lions has named WPP as its Most Creative Holding Company, despite it threading to pull out in future over costs.
WPP as a company one again accumulated the highest number of points amongst the networks as a result of the prizes taken home by its entering agencies with 42 of them finding success this year.
Sir Martin Sorrell, founder and CEO of WPP, said: “As ever, this award simply reflects the achievements of our wonderfully talented people all around the world, and of course the support of our clients.
Source: The Drum
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