Environmental charity Greenpeace has today staged a protest at Legoland as it kicks off a new global campaign targeted at the toy company.
The action comes after Greenpeace conducted a report – released today – into Lego’s partnership with Shell, which has seen the toy company add the Shell branding to some of its products sold in petrol stations.
Greenpeace has accused Lego of putting sales ‘above its commitment to the environment and children’s futures’, and is calling on the company to stop producing products which feature the oil giant’s logo over an ongoing argument surrounding Shell’s Arctic Programme.
Source: The Drum
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