By Jennifer Faull

Havas is readying a new division to the company, Fullsix Media, nearly a year after it acquired the Fullsix Group for a reported $75m.

From 1 September, Havas’ existing Forward Media network will combine with Fullsix Media, creating a new global network with a presence across Europe, Latin America and the US. It make it the third media network in the Havas Group.

It will be led by Marco Tinelli, founder and chief executive of the Fullsix Group, who said it will be a “game-changer” for brands.

It is promising “digital first communication strategies” for clients and as such – perhaps unsurprisingly Read full story ›

Source: The Drum