While much has been discussed on how social media has democratised information and empowered the consumer, the opportunity and disruption to the workforce is a lesser discussed forum.
LinkedIn has made significant changes to its platform over recent years to focus more on content and enabling connections around content out in the open, versus just allowing professionals to connect and message privately. It creates an immense opportunity for thought leadership at scale, but with that comes risk and responsibility to individuals and institutions.
However, marketers from Netflix and PSB Academy believe the opportunity is too good to miss and sat down with Read full story ›
Source: The Drum
Industry News