By Fabrizio Ajò
Ad platforms are revolutionizing advertising for small and medium-sized restaurants, says Fabrizio Ajò (head of Glovo Partner Ads). Here’s how.
The restaurant sector is one that is enriched by its small to medium-sized enterprises (SMEs). They not only offer a refreshing alternative in the market, but engage with the local communities on their doorstep in unrivalled ways – building bridges through employment, support, personalization and of course dining.
But in today’s business landscape, these restaurants are struggling with one major business fundamental – connecting with their customers. More than 90% of Glovo’s partners are SMEs and we understand that a lot of Read full story ›
Source: The Drum