In the same week Facebook announced it hit the 2bn mark, India has become Facebook’s largest market in Asia Pacific by share (32.6%) of users, according to an eMarketer report.
Around 182.9 million people in India log on to Facebook regularly in 2017, equating to 69.9% of social network users and 42.6% of internet users in India, according to the report.
According to Monica Peart, eMarketer’s senior forecasting director: “Mobile devices continue to fall in price, making them increasingly accessible to the average Indian consumer. This trend will continue to positively impact the growth of various Read full story ›
Source: The Drum
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