By Amy Houston

Beavertown’s zany creatives share how they blended their iconic design with the aesthetic of a dark 18th-century poem that uses a color palette straight out of Disney’s Fantasia.

Founded back in 2011 by Logan Plant, the son of Led Zeppelin frontman Robert Plant, Beavertown is known for its iconic graphic design and punk ethos.

“Gamma Ray launched the whole brand because it was a bottle of beer with colorful spacemen on it and that was something that didn’t really exist,” explains Nick Dwyer, creative director for the brand. “Both Logan and I loved the attention and the feedback. We thought, how Read full story ›

Source: The Drum