J. Walter Thompson has acquired independent digital agency iStrategyLabs (ISL) to expand its real-time marketing content production offerings in North America.
The agreement will see J. Walter Thompson look to build on its innovation focused strategy in the region and offer clients of both agencies a broader range of production capabilities – including a fully equipped 20,000 square ft office, multimedia studio and device prototyping workshop space.
Under the deal, ISL will continue to operate independently out of Washington DC, with chief executive Peter Corbett leading both DC and a new office within J. Walter Thompson Company’s New York headquarters.
Corbett will Read full story ›
Source: The Drum
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