J. Walter Thompson Melbourne has teamed with independent creative agency Girl to bolster its expertise in fashion and retail.
The alliance will see Girl staff, including founders Elizabeth Wilmott and Jo Talbot, move into JWT’s Melbourne office. The two agencies will operate as a team and will share clients and staff, however, Girl will retain its separate branding.
The move is part of a strategy by JWT to boost its expertise in the areas of specialist fashion, health and retail clients. The move also provides Girl’s staff and clients with access to JWT’s network and talent.
The two agencies will work Read full story ›
Source: The Drum
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