Everyone is asking me how Cannes was. Amazing, I say. The real answer is, it’s complicated.
Here’s the truth: for seven days and six nights, we were on top of the world. Our days were filled with beach time and boozy meetings, nighttime meant dancing on yachts and sometimes tables. We schmoozed decision makers at every major brand and agency; doing shots with Marilyn Manson on one side, the CCO of [insert agency] on the other. We had elite access and we felt like a million bucks.
Here’s another truth: our access came at a cost. I have no formal stats on Read full story ›
Source: The Drum