Online furniture retailer Made.com is planning to focus efforts on developing its mobile offering as it continues to roll out a series of websites in international markets.
The pure-play retailer, which recently installed cloud-tag technology to let customers digitally interact with physical products in its showroom, does not currently have an app but is planning to create one that will offer consumers an experience that is “slightly different” to other furniture retailers.
Annabel Kilner, Made.com UK country manager, who is speaking at The Drum’s Joy of CX event in October, admitted to The Drum that Made.com is “not particularly good” Read full story ›
Source: The Drum
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