Malaysia-based Korean concept retail store Kioda is set to open 300 stores in India by 2021 and has partnered with Franchise India, in a bid to compete with brands like Muji and Wacoal.
Kioda and Franchise India will together invest $10m for the expansion and marketing activity in India.
Kioda, which is based on Korean retail concept and experience, was founded five years ago and has been expanding across Asia with stores in 13 countries including China, Singapore and Korea.
The retailer sells products including health and beauty items, fashion accessories, handbags, textiles, knitwear, gifts, stationary, digital appliances and homewares.
The launch will Read full story ›
Source: The Drum
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