By Staff Writer

To celebrate the Ad Club of New York’s 120th anniversary, The Drum is inviting readers to share their favorite marketing moments from the past 120 years.

Today’s marketing moment was chosen by Heather Taylor, a freelance writer for Advertising Week, HelloGiggles and Ed2010. Below, see why Taylor, who tweets @howveryheather, chose BACARDÍ Mojito’s one-minute romp through eras past and present as one of her favorite marketing moments.

How do you make a liquor brand that has been around since 1862 come alive for the millennial generation? For BACARDÍ Mojito’s “Eras” commercial campaign in 2009, agency Y&R New York Read full story ›

Source: The Drum