Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

McLaren partners with Dell Technologies to drive tech innovation

on Feb 10, 2018 | 0 comments

By Taruka Srivastav

McLaren has announced a partnership with Dell Technology to drive tech innovations.

As technology partner, Dell Technologies’ platforms will provide solutions for McLaren’s day-to-day operations like support for design and manufacturing, trackside operations, telemetry, safety-critical ecosystems, storage, esports and simulation, fan engagement and guest experience.

McLaren and Dell Technologies will further work on future projects in the areas of security, cloud, digital and workplace transformation technologies.

Zak Brown, executive director, McLaren Technology Group, said: “McLaren’s agreement with Dell Technologies expands beyond the traditional sponsorship model. We are like-minded organisations led by the key principles of technical innovation and Read full story ›

Source: The Drum