Microsoft is looking to deride the Apple Mac as it positions its new Surface Pro 4 as the must have gadget for professionals.
The latest in an ad campaign designed to show off the Surface’s new features describes the iPad Pro as “less useful, like a hat for your cat” and “slower, heavier, and a bit square” – all via the medium of song.
It mainly differentiates the PCs, showcasing the Surface’s pen, touch screen and its ability to fold it in half.
It’s the second attack ad from the company in the space of a month last time mocking Siri.
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Source: The Drum