By the drum

Nominations for The Drum’s Digital Trading Awards (DTAs) have been released, with brands including Burberry, Heineken, MoneySuperMarket, and Mini among the brands up for awards.

The Drum filmed behind the scenes during the judging process to gauge what kinds of discussions were being had amongst the judges, and how the calibre of the awards entries reflected the progress made in the programmatic trading market (see above video).

DTA chairman and former Kellogg’s digital director for Europe Alex Tait, said: “The Digital Trading Awards is a great celebration of all things programmatic in the digital trading space but actually I think Read full story ›

Source: The Drum