Olivia Yabsley has been appointed director of marketing at Twofour Digital at what the company described as an “exciting time” in the branded content market.
Yabsley began her career at Twofour’s broadcast and digital divisions before moving on to roles at AnalogFolk as content and business director and later Digitas as international VP of brand content and interim social media. She returns to Twofour with immediate effect.
Mark Hawkins, managing director at Twofour Digital, said: “I am so pleased that Olivia is joining us to build long term relationships with clients who wish to redefine themselves with their audiences through branded content. Read full story ›
Source: The Drum
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