By Shawn Lim

Twitter has unveiled its list of most creative launches in Asia Pacific by brands on its platform.

Brands like mobile manufacturer OnePlus, Uber, Sportsbet, Oppo, Spotify, Xbox were found to have found the right formula to generate buzz with the launch of their products on Twitter.

Here are their launches:

OnePlus

The Chinese smartphone manufacturer was awarded “Best Purpose Driven Launch” for partnering with World Wildlife Fund (WWF) India and Twitter India to celebrate the 1,500th-day anniversary of its proprietary operating service Oxygen OS.

As part of the celebrations, OnePlus launched a call-to-action across India where it pledged to plant a new tree in Read full story ›

Source: The Drum