With most of the bigger media pitches now wrapped up (much to the satisfaction of Sir Martin Sorrell), you d have thought that agencies would be taking a breather for Easter. Sadly, none of it. MediaCom is among the agencies waiting eagerly for the outcome of the eBay EMEA contest with media spend tipped to top 100 million which should conclude this week. That would complete quite a week for WPP. Carat is the UK incumbent.
DFS has issued a brief for its direct marketing, data analytics and planning and content strategy accounts through AAR, with a shortlist currently being compiled. Read full story ›

Source: Campaign