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‘Powerful, relevant and different’: a look back at Tena’s groundbreaking menopause ad

on Oct 18, 2022 | 0 comments

By Amy Houston

Six months on from ‘Last Lonely Menopause’ first airing on Channel 4, we catch up with the team behind the heart-warming ad to find out more about its lasting impact.

‘Last Lonely Menopause’ is a funny and frank film, told through the lens of a mother-daughter relationship and capturing the realities many women face while going through menopause, including how difficult it can be to speak about. Armed with the stat that 92% of women in the UK feel unprepared for it, Tena and the team at AMV BBDO knew they had an important story to tell.

“Because it Read full story ›

Source: The Drum