This week’s retail update, compiled by Natalie Mortimer, takes a look at Selfridges’ plan to “future proof” its digital offering with a £40m investment that has seen the retailer overhaul its website; delves into a new personalisation drive at Radley to boost its e-commerce appeal to international markets; investigates how to combat the loyalty malaise amid supermarket price wars; and investigates why Amazon leaves other retailers in the dust when it comes to personalisation.
Source: The Drum