Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Retail slump expected as fewer shoppers hit the high street for post-Christmas sales

on Jan 4, 2016 | 0 comments

By John McCarthy

UK shoppers have not been fully enticed by the record retail discounts in the days following Christmas, according to research from Springboard.

A footfall study from the firm found that high street shoppers were down three per cent on 2014 between the 28 of December to 1 January. The turn-out contrasts with the 6.2 per cent growth exhibited in 2014 against 2013’s performance.

Boxing day shopping varied across the UK with poor weather contributing to the differentials.

Footfall was up 11.3 per cent in Scotland and 4.5 per cent in the east of England. In contrast, Wales dropped almost seven per cent and Read full story ›

Source: The Drum