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Reverberate: US media and marketing news you need to know – Apple: iPhone up, iPad down, Google's EU news pledge & ESPN sues Verizon

on Apr 28, 2015 | 0 comments

By John McCarthy

Morning all, here’s a glimpse at all the media and marketing news you should know today.

1. Apple reported second quarter revenues of $13.6bn, a 33 per cent year-on-year increase. The Washington Post attributed the growth to better-than-expected iPhone sales.

2. On the other hand, Apple iPad sales dropped by 23 per cent on this time last year. Business Insider reported that Apple is working with companies like Box, DocuSign and ServiceMax to build business apps for the iPad in a bid to plug the sales gap.

3. CNN reporter Peter Hamby has joined Snapchat as head of news Read full story ›

Source: The Drum