By Danielle Long

R/GA has appointed Bob Mackintosh as VP executive creative director for APAC as it pushes a connected creative approach for the region.

The newly created regional role will see Mackintosh responsible for the creative output of R/GA’s Shanghai, Singapore, Sydney and Tokyo offices, based out of Australia.

Mackintosh, a highly awarded creative who previously spent 11 years as ECD of Host Sydney, assumes the role after a recent stint working in R/GA’s Shanghai office.

Speaking exclusively to The Drum, Mackintosh said his new role aimed to promote creative collaboration across the region.

“One thing that struck me, during a stint in R/GA Shanghai, is Read full story ›

Source: The Drum

By Danielle Long

R/GA has appointed Bob Mackintosh as VP executive creative director for APAC as it pushes a connected creative approach for the region.

The newly created regional role will see Mackintosh responsible for the creative output of R/GA’s Shanghai, Singapore, Sydney and Tokyo offices, based out of Australia.

Mackintosh, a highly awarded creative who previously spent 11 years as ECD of Host Sydney, assumes the role after a recent stint working in R/GA’s Shanghai office.

Speaking exclusively to The Drum, Mackintosh said his new role aimed to promote creative collaboration across the region.

“One thing that struck me, during a stint in R/GA Shanghai, is Read full story ›

Source: The Drum