Scottish Championship football team Ayr United has come under fire for promoting its latest kit launch by body painting a topless model in the club’s colours.
At a time when the woman’s game is gathering momentum as sponsors flock towards its untapped opportunity, club sponsor Bodog seemingly caused a stir by electing to echo its 2012 kit launch by painting a partially naked model.
Model Sabine Jemeljanova featured in a number of photoshoots for Ayr United that aimed to raise the profile of the Scottish club – perhaps for the wrong reasons.
STV news reported that Moya Dodd, former footballer and member Read full story ›
Source: The Drum