As the most followed celebrity on Instagram, Selena Gomez has the potential to make up half a million dollars per post.
According to D’Marie Analytics, the 23-year-old ‘Hands To Myself’ singer, is the most influential star on social media with nearly 200 million followers across Instagram, Facebook and Twitter, boasting more fans on social than the likes of Beyonce, Kim Kardashian and Taylor Swift.
The mind-boggling figure is based on an algorithm set up by the data measurement company which examined 56 metrics, including how many followers Gomez has, the frequency of her posts, engagement, quality and click-through.
Industry News