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Sephora Italy raises awareness of gender-based violence in three AI-driven short films

on Dec 4, 2023 | 0 comments

By Audrey Kemp

Film scripts penned by ChatGPT shed light on abuse and the effects of victim blaming for the International Day for the Elimination of Violence Against Women.

A trio of new videos from beauty giant Sephora Italy leverages internet data and artificial intelligence (AI) to illuminate a uniquely human problem: the enduring prevalence of female oppression around the world.

Created by Media.Monks and directed by Milan-based filmmaker Viola Foladorshare, the ‘mAI colpevoli’ campaign (which roughly translates to “never guilty”) launched for the International Day for the Elimination of Violence Against Women on Nov. 28.

The team asked ChatGPT’s generative AI to create Read full story ›

Source: The Drum