By Lisa Lacy
At Cannes last week, Publicis Groupe chief executive Arthur Sadoun said he would be fine if the company’s new artificial intelligence (AI) platform, Marcel, was one day part of its executive team.
It’s a good example of the blurring lines between man and machine – and simultaneously poses questions about how they will coexist moving forward.
For his part, Sadoun seems pretty optimistic about AI, but, historically, there has been fear it will lead to something like Termintator’s Skynet, the advanced AI that saw humanity as a threat and tried to wipe out the human race.
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Source: The Drum