Social Chain, the social media marketing agency, has acquired the viral gaming portfolio of Devise in a multimillion-dollar deal that it claims makes it the largest owner of gaming publishers on Facebook.
The acquisition includes a large network of influential video game-related social media channels and websites. Devise claims to reach 1,500,000,000 people every month, and accumulate 200,000,000 views per month.
“We’ve experienced firsthand how passionate people are about gaming. Social Chain is passionate about pushing social boundaries. We’re excited to see where they take it,” said Jeff Taylor, chief executive of Devise.
Steven Bartlett, chief executive of Social Read full story ›
Source: The Drum