By Gillian West
Flavoured shot range Sourz has partnered with MTV to roll out ‘Club MTV Presents…Sourz Colours Tour’, in association with the Holi Festival of Colours.
The tour promotes Sourz sponsorship of the Holi Festival of Colours in London in September and will visit 10 music venues in cities across the UK from April to June.
Each event will be centred around powder paint explosions, synonymous with Holi, with coloured paint set off from jets on stage at set moments and by canons fired by DJs and hosts.
The tour hits Edinburgh on 29 April, Glasgow on 30 April, Bristol on 1 Read full story ›
Source: The Drum