The South Australian government has taken a passive aggressive and yet somehow loving swipe at Scottish craft brewer BrewDog in a bid to entice the business to set up shop in Adelaide, a reputed craft beer hotspot down under.
Oz government officials hope to generate publicity and jobs for the area with a video campaign on Facebook and an open letter to BrewDog founders James Watt and Martin Dickie. It comes after the brewer announced it was to expand to the country and was considering the cities of Newcastle and Brisbane – much to the disdain of officials representing Read full story ›
Source: The Drum