By John Glenday
Strongbow has laid down the gauntlet to amateur footballers from the UK by inviting five of them to go head to head with a professional Brazilian women’s team in Rio.
The battle of the sexes will form part of the cider brands ‘Earn It’ campaign which culminated in the 5-a-side football match ahead of this summer’s World Cup.
The winning team were flown out to the South American city before being put through their paces by a management team including former manager and TV pundit Chris Kamara and Brazil coach Janio Cruz, where they were put through a rigorous training regimen to Read full story ›
Source: The Drum