Subscription video on demand is set to see opportunities and challenges in Asia Pacific according to an Ooyala study on key trends in digital video.
This follows reports where mobile was found to be the preferred screen for APAC viewers and integration is critical for TV’s digital transformation.
Wireless broadband will see a significant bump, from 32% penetration in 2016 to 63% penetration in 2022. Fixed broadband however will see a slower growth but higher quality (i.e. fibre optic), only up 3% from 22% penetration in 2016 to 25% in 2022.
Such developments will help propel subscription video on demand (SVOD) Read full story ›
Source: The Drum
Industry News