By John Glenday

Creative Agency Mr. President has been appointed to oversee the communications strategy of Tandem Bank through 2016.

The digital bank is amongst a new wave of banks aiming to shake-up the sector with a technology focused approach that aims to hand greater autonomy to customers.

The self-styled ‘good bank’ was formed by technology investors Ricky Knox and Matt Cooper, co-founder of Capital One, with a view to capitalizing on new data and mobile technologies as well as the flagging reputation of established banks.

Claire Hynes, managing partner from Mr. President, commented: “Tandem are set to transform banking. By questioning everything, they’re Read full story ›

Source: The Drum