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Ted Cruz’s attack ads on Donald Trump are actually helping the real-estate mogul gain support in some cases, study says

on Jan 27, 2016 | 0 comments

By Minda Smiley

Blue-collar voters are more likely to support Donald Trump after seeing an attack ad on him by rival Republican presidential candidate Ted Cruz, according to a study released by survey platform Qualtrics and research firm Evolving Strategies.

According to the study, which defines blue-collar as having a high-school degree or less with salaries under $90,000, this group of voters actually boosted their support for Trump from 45 to 64 per cent after seeing Ted Cruz’s attack ad where he criticizes the real-estate mogul’s ‘New York Values.’

Mike Maughan, head of global insights at Qualtrics, said of the findings: “With the Read full story ›

Source: The Drum