By Jason Katz

We’re in the Age of High Expectations, where consumers truly want and expect it all. We call it Living Commerce. Put in the voice of today’s consumer it sounds like this:

We see no line between living and buying. We make our purchase decisions 24/7, everywhere. When we buy, we expect everything — now. Wherever we are. It must be seamless and enhance our life. When we want to go deep, we expect brands and retailers to oblige. We want and expect them to be understanding, confident, and personalized. Our purchase decisions are affected as much by a brands services, Read full story ›

Source: The Drum