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This Girl Can head Kate Bosomworth appointed as M&C Saatchi CMO

on Nov 29, 2017 | 0 comments

By John McCarthy

M&C Saatchi has tapped Kate Bosomworth as its new chief marketing officer (CMO) whereupon it will make use of her two decades in the industry largely facing sports clients.

Bosomworth is perhaps most widely known for running the envied This Girl Can campaign for the Board for Sport England, while also sitting on the UK Government’s Sport & Business Council. For 15 years Bosomworth also ran Speed Communications, standing down back in December 2016 to freelance a group of clients while also helping to develop women’s sport.

Bosomworth said: “M&C Saatchi is one of the biggest agencies in Read full story ›

Source: The Drum