Luxury jewellery brand Tiffany & Co has appointed Ogilvy & Mather Worldwide as its creative agency of record.
Helping the internal marketing team, Ogilvy & Mather will work across print, digital and out of home for the brand, providing brand positioning and advertising support.
Tiffany senior VP-chief marketing officer Caroline Naggiar, has stated that the famous jewellery company was “impressed by Ogilvy’s experience in luxury, creative approach to solving consumer challenges in a new era of brand building, and proven ability to implement integrated campaigns across the globe.”
This comes after Tiffany began a search for an agency in October 2013.
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Source: The Drum
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