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Tory councillor sorry for subverting ‘If Carlsberg Did…’ strapline with illegal immigrants jibe

on Sep 1, 2015 | 0 comments

By John McCarthy

Utilising the strapline, which was recently resurrected by the brewery in a number of interactive executions such as a beer-sharing billboard, beer sharing luggage carousels and specialised hair grooming products, Runnymede councillor Michael Kusneraitis shared anti-immigrant rhetoric on Facebook.

Making light of the deaths of those crossing the Mediterranean for refuge, Kusneraitis posted an image of 14 naked woman partying on a boat with the strapline “If Carlsberg did illegal immigrants…’

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The now removed post was picked up by local – and eventually national – media, sparking an apology for the move. Read full story ›

Source: The Drum